PARSED CONTENT

The web site acumenpartners.co.uk has the following in the homepage, "As a key communication channel, advertising taps into the connections consumers make as they negotiate their assumed roles through social situations." We saw that the website also stated " Media is a prime source of information, whether paid, earned or owned." It also said " By identifying target consumers through relevance and interest, building a picture of lifestyle and attitude, we can articulate connections and leverage these for our clients advertising campaigns. A true brand should transcend meaning. We have a long heritage in di." The header had Media agency as the highest ranking optimized keyword. This keyword is followed by media planning, media buying, and ful-service media agency which isn't as urgent as Media agency. The other words acumenpartners.co.uk used was full service media agency. direct response is included but might not be understood by search parsers.